AI Branding Case Study: Peak Connexxion-Professional Training For Individuals And Organisations

Welcome from the CEO of Peak Connexxion

Today we had the pleasure of interviewing Georgina, Founder and CEO of Peak Connexxion. Georgina is an experienced trainer and winner of the Best Leadership, Coaching Talent Program Award in the large private sector. Today she told us about her company "Thank you for inviting me here, it is a huge welcome from Peak Connexxion, a leading provider of executive coaching, customized leadership development, webinars, interviewing and training for the public and private sector".

Georgina has created her own brand identity using uBrand, and let us hear the story behind her brand.

About Peak Connexxion

The Brand Name

When it comes to the brand name, it's one of the most important identities. She said, "With Peak Connexxion, I wants everyone to find the strongest connection and reach the peak of their life. This wish became the spirit of the brand." We too believe that this positive spirit can help everyone get the best out of Peak Connexxion.

Logo

The logo was designed by Georgina herself. She used different color blocks to put together for a positive character. The theme color uses warm tones that represent the passion of everyone who is there. From uBrand's point of view, the logo reflects the concept of Peak Connexxion quite well.

Business

We were told that this is Peak Connexxion's 17th year in business, so we would like to congratulate it and ask Georgina to tell us a little bit about the company's business."Peak Connexxion is a pioneering awards organization that prides itself on a number of industry firsts and excellence in performance. As the first organization of its kind to be accredited, Peak Connexxion sets a standard of excellence that resonates throughout its 17 years of consulting experience. Our commitment to leadership development is demonstrated by pioneering the establishment of the first coaching program in Ireland that emphasizes the critical role of Emotional Intelligence (EI) in professional growth." That sounds fantastic. 

Achievements

Georgina also told us about her achievements and how easy it was for Peak Connexxion to get a design identity through uBrand". She said, "Peak Connexxion has successfully trained more than 15,000 people and supported more than 300 organizations. Our impact is not just in the numbers, but in the transformative journeys of the individuals and organizations we've had the pleasure of working with. It's all about our brand.And I found it is super user-friendly to use uBrand to help build our brand identity." Let's take a look at Peak Connexxion's brand guidelines.

Peak Connexxion in 2024

Time has come to the end of the year. Georgina said"2023 has been a busy year for Peak Connexxion, we have been working on several key brand clients as well as updating our website.The plan for 2024 is to stabilize our existing business and further expand our client base, now that it is the age of the internet I would also like to see Peak Connexxion build more social media interactions that will lead to online business expansion." We certainly wish Peak Connexxion and Georgina the best of luck in sharing this. We hope that more people will get to know Peak Connexxion and be able to reach the top of their profession with the help of Peak Connexxion. What else? With uBrand's brand assets management, you can easily share your brand assets with anyone. This helps to keep your brand consistent. Let's take a look.

Stay tuned for more stories between entrepreneurs and uBrand in the near future!